Strategic Implementation Essay -- Business, Organizational Culture

Strategic Implementation When choosing strategies to gain a competitive advantage and increase performance, the company must develop ways to implement those strategies. The actions taken at the functional, business, and corporate levels to execute a strategic plan include putting quality improvement programs into place, changing product designs, and segmenting the market. Also, when implementing strategies, the organization must choose the best structure, culture, and control systems to put the strategies into action. A governance system is needed for the organization to act in a manner that is consistent with maximizing profitability, profit growth, and legal and ethical practices. Organizational Structure The Clorox Company has expanded over the year the company had divided its operations into several branches: Household, International, Lifestyle, and Cleaning. The Clorox Company has divided their products that they produce into product groups and categories. Each product group focused on satisfying the needs of their target customers or groups and is managed by its own team of managers. A company’s organizational structure is the framework of the various relationships within the organization. It sets the foundation for the common actions and functions of employees at every aspect of the company. Organizational structure is a key component in achieving superior efficiency, quality, innovation, and responsiveness to customers (Hill & Jones, 2008). The organizational structure of The Clorox Company is a product structure. This structure is appropriate for a company when it has multiple products in multiple market segments. The intent of product structuring is to break up a compa ny’s growing product line into a number of s... ... 2004 until 2006. With Mr. Knauss holding various positions as head management in several companies has developed a leadership ability that is very consistent and spreading his vision of a company that must continue to change for the better. Mr. Donald R. Knauss, Don has been Chairman and Chief Executive Officer of Clorox Corporation (formerly, the Clorox Co.), since October 2, 2006 and has overall responsibility for directing its worldwide business. Mr. Knauss has overall responsibility for directing the Clorox's worldwide business. He serves as an Executive officer of The Minute Maid Company. Mr. Knauss served as President and Chief Operating Officer of Coca-Cola North America at Coca-Cola Company from ..., including his director role at the Kellogg Company, provides him with a keen understanding of the company’s industry and customer and consumer dynamics.